We Steer Brands GRAPHIC DESIGN + WEB DEVELOPMENT + BRAND STRATEGY
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Other BT Destinations

At Bicycle Theory, we build and maintain Brand Bicycles™ for an ever-changing marketing landscape. And we’ve developed some other brands of our own to further our ability to do so.

BT
BT is the acronym for Bicycle Theory. However, because Bicycle Theory is also the 'parent' brand to VenYou, Guided by ABE, and Clovis-town, BT is how we commonly refer to the actual graphic design, Web development, and brand strategy component of the company.
BT logo
VenYou™
VenYou is a proprietary Content Management System (CMS) designed, developed, hosted, and maintained by Bicycle Theory. We created this Web-based solution to allow our all of our clients to take advantage of sophisticated Web-development solutions at a substantially reduced cost. Efficient and flexible, VenYou is also incredibly easy to use and doesn't require additional software or knowledge of code.
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Guided By ABE
Guided By ABE (Arts + Bikes + Environment) is the charitable giving model we developed to help narrow and lend focus to BT's own community support efforts. Our intent was support those communities that have supported us – namely the Arts, Bikes, and the Environment. And because we know other business with similar values, we figured 'why not put the concept out there for others to embrace?
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